Simply put, NeoLexicon LLC creates Internet based direct response marketing systems.

We like to work in large undeserved markets, especially where the product or service being offered has either become a commodity or where the competition is not speaking to the the core identity of the customer. Finding a market with both of these characteristics is twice as nice.

If the outlook on the market and the competition appears ripe with opportunity, we like the attitude of getting in there quick & dirty and testing response to prove the new product or service can be profitable. If the marketing message proves to get response and the advertising channels lend to profitability, we open the flood gates.

We like working on in-house projects we can control, but we work with outsiders too. If you have a product or a service and a business plan and you need a marketing partner to mastermind your launch process and a plan for growth - we do that.

We don't charge consulting fees or do consulting work. Instead, we charge a small percentage of your total revenue or profit (only specifically for the money we generate for you on a rigidly defined project). If we can't help you we'll tell you right away.

In most cases you would give us a small retainer to set up shop, and you would begin royalty payments when our accumulated cut exceeds the total amount of the retainer. So basically, in those cases, we work on commission only. In other cases, depending on the work involved we take an initial fee over the royalties upfront, or we could work out a performance bonus payout.

If you already have your own marketing systems set up and you want to bring us on as an affiliate – that's cool too. In that case you would just pay a straight commission for the sales or leads we generate for you. It's easier for us to just look at your project in terms of how much profit we can generate and be your partner in growth.

We don't mind looking at a lot of ideas, but if your business plan still has any uncertainty on core issues like target market, product source, or lead generation you should probably wait until you have everything in place and let us know then.

We love marketing niche info products, gadgets, software, service innovations, membership sites, and cult phenomenon impulse type stuff... Simple products and services with well defined dimensions and predictable outcomes. That's our bread and butter. That's what we're good at.

Best way to contact is to email info@ with “Business Proposal” in the subject.

Cheers,
Dylan

P.S. Here's a bit about how to develop your place in the market. Kind of a snapshot of how we think about approaching a market.